Our research helped us to develop a brand that would appeal to players and non-players alike:

• Name Combines:

• Appeal of low price, "pocket" change
• Gaming excitement of "slots"
• Minus the hassle getting to a casino!

• Logo’s red colour scheme:

• Catches the eye
• Cherry icon reinforces the slots tie-in

• Low price suggests:

• Odds of a win are good
• Potential winnings are attractive
• Tickets are fun to play

Bottom line:

Pocket Slots can become a frequent, regular purchase for your customers.

The Opportunity

Sales currently in the $400 million range

Opportunity to grow both the player base and sales, significantly!

Pocket Slots name, logo and branding have been created.

Solid marketing campaign designed, ready to:

• Appeal to current players
• Bring lapsed players back into the fold
• Welcome new players to the game